Full Time Anywhere Sales Marketing

Digital Marketing Specialist at AliveCor

Title: Digital Marketing Specialist

Location: United States

Making the invisible visible. By harnessing the power of artificial intelligence, and smart medical device development, we’re advancing the practice of medicine for doctors and society. And we’re just getting warmed up.

The Opportunity:

AliveCor seeks a Digital Marketing Specialist to join the exciting start-up that is changing the face of mobile health. The Digital Marketing Specialist is responsible for setting up, optimizing and reporting on digital advertising campaigns for AliveCor. This includes managing, optimizing and reporting on paid search, social media, email marketing and digital advertising campaigns. The ideal candidate will have experience with Google Ads, Facebook Ads, Amazon Ads/Amazon Seller-Support and Mailchimp. The candidate will have an interest in data and analytics with a willingness to learn and optimize all advertising platform.

Responsibilities:

  • Manage and optimize all digital advertising campaigns to achieve the highest potential conversions
  • Test new advertising targeting strategies and tactics
  • Manage the email marketing lists and collection
  • Work with Amazon Support as listing issues arise
  • Work with Google Ads to ensure paid search and display is optimized and driving conversions
  • Report updated digital metrics to the Marketing Manager

Skills & Experience:

  • Bachelor’s degree in Advertising, Marketing or equivalent experience
  • 2+ years’ experience with managing digital advertising campaigns in Google Ads and Facebook Ads
  • A certification in Google Ads, Facebook Ads or both
  • Familiarity with the Amazon Seller platform
  • Experience with Google Analytics
  • Basic understanding of impressions, CTR, CPM, Reach and Frequency
  • Strong data analysis skills

Location:

This position can be based remotely. We want the best candidate and will not let geography get in our way.

The Perks:

AliveCor is located in downtown Mountain View, CA. We are close to Caltrain and supply car and bike parking for employees. We strive to make your life outside work as smooth as possible while you’re at work, and we offer a long list of benefits to make that happen.

  • Competitive salary and competitive stock options
  • Flexible and generous vacation policy
  • Maternity / Paternity Leave
  • 401(k) matching
  • Employee 100% covered for medical, dental and vision
  • Mobile reimbursement
  • Stocked kitchen + weekly catered lunches
  • A supportive, collaborative group of people who understand that success depends on the team
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